Small business owners are often faced with making difficult financial choices about how to invest their money. One expense that they sometimes question is whether they really need a website. Almost three years ago, I wrote an article for Insight Magazine, which I’ve republished on this blog, called Does Your Business Really Need a Website? [...]
Website Design
My previous post ended with a near-cliché: You have to get noticed to succeed. Re-reading that post got me to thinking about how important being noticed is online, too. Too many business owners who wouldn’t think of replicating someone’s store design or logo have no such compunction about using a generic template for their website. [...]
